Things are looking up for the local travel industry during the Covid-19 pandemic: the UK has been adding to the Green List of safe countries to visit, leading to a spike in bookings experienced by travel agencies, so we, at hoppa, have compiled a comprehensive report on the current efforts to help the UK travel industry recover.

According to Ibis World and Statista, things are starting to look up for the travel industry:

  • Forecasted overseas tourist visits to the UK in 2021: 11.3 million
  • Expected inbound visitor spending in the UK: £6.2 billion
  • The average length of domestic trips in the UK: 3 days
  • Outbound tourism has begun to rise this year, and this is expected to continue into next year, as lockdown and quarantine measures are being eased and the government has made it easier to travel to low-rate countries.

According to our records at hoppa, we’re also seeing this positive shift within the travel sector, with our recent sales data revealing the following:

  • Travel bookings by location have seen a significant boost when compared to previous months, with more than 70% of locations experiencing a spike in traveller visits
  • Airport traffic in the UK is on the rise with Edinburgh Airport (EDI) seeing the most traffic, followed by London Luton Airport (LTN), London Gatwick Airport, and then London Heathrow Airport
  • A recent spike in transport bookings has been experienced with private transport bookings showing the highest spike followed by taxi bookings.

While outbound travel is still a far cry from pre-pandemic levels, according to, the recent “Big Bang” of the travel industry, following the announcement of the Green List, is a significant move towards helping the UK travel sector recover.

Significant moves are being made to boost the UK travel and tourism sector and recover domestic travel and outbound travel and tourism to pre-pandemic levels by next year and international tourism by 2023. These include:

  • The launch of a Tourism Recovery Plan to assist the travel sector’s rebuilding.
  • A £10 million National Lottery Days Out scheme to support local attractions. These include a new rail pass to encourage domestic breaks, plus a £10 million voucher scheme to encourage trips beyond the summer seasons and to attract local and international visitors to popular tourist attractions. Players can win vouchers to redeem at tourist attractions across the UK between September this year and March 2022.
  • £19 million has been earmarked for marketing campaigns to promote cities and towns across the country.
  • There will be a new focus on technology and data: the government is exploring how tourism data collected at the border support the sector and wants to create a tourism data hub to give the sector access to robust and timely data.
  • The government will develop a Sustainable Tourism Plan later this year to put the UK at the forefront of the global discussion on sustainable travel.
  • A £5 million domestic campaign was launched by Tourism Agency to support domestic travel. The Escape Every Day – Enjoy the UK campaign is set to boost domestic demand, with a focus on cities and their attractions.
  • The tourism, hospitality, and leisure sectors have received more than £25 billion in loans, grants, and tax breaks, including £5 billion in VAT cuts.
  • The government will also launch a consultation on the introduction of a Tourist Accommodation Registration Scheme, which will look at the benefits of the rise of short-term holiday rentals to attract tourists to destinations across the country. It is expected to contribute to the tourism economy and impact local economies and communities positively.

With the UK travel and tourism sector definitely lifting its head, start packing your bags…

For more travel information, news, and updates during Covid-19, as well as more countries on the green, amber, or red list, visit

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